Theory
General Communication
Information Theory by Claude Shannon & Warren Weaver
Intercultural Communication Theories
Anxiety Uncertainty Management by William B. Gudykunst
Communication Accommodation Theory by Howard Giles
Effective Group Decision Making by John G. Oetzel
The Coordinated Management of Meaning by W. Barnett Pearce
Face Negotiation Theory by Stella Ting-Toomey
Mass Communication Theories
Agenda Setting Theory by Maxwell McCombs and Donald Shaw
Cultivation Theory by George Gerbner
Spiral of Silence Theory by Elisabeth Noelle-Neumann
Uses and Gratifications Theory by Jay Blumler and Elihu Katz
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